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Testimonial

As a researcher, it's important to use validated scales to ensure reliability and improve interpretation of research results. The Marketing Scales database provides an easy, unified source to find and reference scales, including information on reliability and validity.
Krista Holt
Senior Director, Research & Design, Vital Findings

self-efficacy

Using three, seven-point Likert-type items, the scale measures the belief that one has the ability to make situations turn out the way he/she wants.

How much a person believes his/her personal actions can help end a behavior that is viewed negatively is measured with five, seven-point Likert-type items.  The items are amenable for use in a variety of situations where a particular behavior is viewed as inappropriate and the person is not alone in believing it.

A person’s confidence in his/her ability to make good decisions is measured with six, five-point items.

The belief that a particular health condition is a person’s responsibility to control is measured with four, seven-point Likert-type items. 

The belief that people have health conditions which they can not change is measured using three, seven-point Likert-type items. 

With three, seven-point Likert-type items, the scale measures the belief that all people have the capacity to substantially change their basic health conditions. 

The extent to which a person feels a sense of personal control in a particular situation is measured with four, seven-point Likert-type items.

The scale measures how much an app helps a person feel more confident about pursuing a particular set of goals.  Three, nine-point items compose the scale.

Four, seven-point items are used to measure a person’s belief that he/she can successfully cope with unexpected financial situations.

With ten, seven-point items, the scale measures a person’s confidence that he/she can successfully find solutions to most problems that are encountered.