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Scale Reviews

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The Handbook series is a significant compendium of scales published in the most impacting marketing literature. I am a proud owner of the series and hope to be able to continue collecting the volumes in the years to come.
Dr. Emanuel Said
Lecturer in Marketing, University of Malta

Connectedness to the Possession

The degree to which a particular possession has sentimental value to a person is measured with three, seven-point Likert-type items.